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Marketing for any business is important, and, of most of the kinds of marketing available including Internet marketing, direct marketing and advertising, an effective public relations strategy remains the sole type of marketing that can reach a marketplace and offer validation and credibility. Think about it, if you were to read an ad for a small business in a magazine, or read an article about that same business where the operator was showcased discussing his or her product or service and being presented as an expert, which will grab your attention? My bet is the articleIn the Internet earth, the ways you can utilize PR have altered, but the fundamentals of a powerful public-relations strategy remains the same. It all boils down for your stories. Effective PR is all about story telling. Just how can your company reflect your uniqueness? By establishing who you are with what you do. To achieve this, you need to discover how to capitalize on your unique abilities to help make your business grow and differentiate it from your own competitors.Never before have people had the oppertunity to share information on such a global scale and with such dizzying speed. Alongside papers, publications, radio, TELEVISION and the Internet, more and more paths of communication are getting to be available. In many ways, marketing is magic-it is modern day alchemy.View your organization as a full time income, breathing being. You gave life to it and it requires structure and guidance. Decide where you want the business to go. Start defining your company, your picture and your message. Now, what about taking your communication to hundreds, thousands, possibly numerous clients and/or customers? How? Two words: public relations. This is something you can try by yourself, but you can seek out the professionals for support if you can manage it. They understand the business, have the contacts and in the future, can help you save time and money. Our PR organization has represented hundreds of smaller businesses and has placed clients in a broad variety of regional and national media outlets including USA Today, Time, Oprah, the Today Show, People, the Wall Street Journal and hundreds of different media outlets. Each firm we've worked with has had a distinctive story. Your task is to find yours.Through public relations, small enterprises can compete with the big boys. It's possible to do an interview in the day and have a story saturate the country by lunchtime. Effective press placement and public-relations can legitimize, confirm, sell goods, bring in clients, forge new alliances, bring you in contact with benefactors you never realized existed, and take you to the workplaces, boardrooms and even bedrooms of the most powerful people in the world.Whether you operate an established business, are starting a new venture, or function as a consultant, an effective PR plan can help develop your business or company. So, take a moment to define your organization and your message. Build your stories; discover what's newsworthy about your business. Today launch a PR plan, simply take your stories to the media and get ready for success.Copyright
Home Genes Phenotypes Expression Recombinases Function Pathways Strains / SNPs Orthology Tumors
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+
  About  Help  FAQ
+
+
Search
+
Download
+
More Resources
+
Submit Data
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Find Mice (IMSR)
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Analysis Tools
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Manln16LG/J
+
QTL Variant Detail
+
Nomenclature | Variant origin | Variant description | Phenotypes | Notes | References
+
Nomenclature
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QTL variant: Manln16LG/J
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Name: mandible length 16; LG/J
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MGI ID: MGI:3528368
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QTL: Manln16  Location: unknown    Genetic Position: Chr14, cM position of peak correlated region/allele: 11.53 cM
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Variant
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origin
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Strain of Specimen: LG/J
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Variant
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description
+
Allele Type: QTL
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Mutation: Undefined
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  This allele confers increased mandible length compared to SM/J. (J:93171)
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Inheritance: Other (see notes)
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Phenotypes
+
Key:
+
hm homozygous ht heterozygous tg involves transgenes √ phenotype observed
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cn conditional genotype cx complex: > 1 genome feature ot other: hemizygous, indeterminate,... N normal phenotype
+
Genotypes:
+
Genotype
+
Allelic Composition
+
Genetic Background
+
Cell Line(s)
+
hm1
+
Manln16LG/J/Manln16LG/J
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involves: LG/J * SM/J
+
+
ht2
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Manln16LG/J/Manln16SM/J
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involves: LG/J * SM/J
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+
Phenotypes:
+
Affected Systems
+
hm1
+
ht2
+
show or hide all annotated terms
+
+
craniofacial
+
√ √
+
skeleton
+
√ √
+
View phenotypes for all genotypes (concatenated display).
+
Notes Manln16 exhibit additive inheritance.
+
Mapping and Phenotype information for this QTL, its variants and associated markers
+
 
+
(J:93171)
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Two different intercrosses totaling 1045 (LG/J x SM/J)F2 intercross animals were used for linkage analysis to identify QTLs for mandible length. A total of 96 microsatellite markers at an average spacing of 23 cM were used in the genome scan. The QTLs identified for mandible length were evaluated for relationship to other mandible traits. 13 QTLs reaching the chromosome- and genome-wide significance threshold of 0.05 were identified.
+
 
+
Manln1 (mandible length 1) mapped to 48 cM on mouse Chromosome 1 near D1Mit7 (LOD=8.66). The QTL interval of Manln1 spans 36 cM - 52 cM. LG/J-derived alleles confer increased mandible length at Manln1 with a dominant mode of inheritance. This locus explains 4% of the variance.
+
 
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Manln2 mapped to 52 cM on mouse Chromosome 2 near D2Mit370 (LOD=4.64). The QTL interval of Manln2 spans 42 cM - 60 cM. This locus is linked to many different mandible traits affecting the muscle attachment area.
+
 
+
Manln3 mapped to 34 cM on mouse Chromosome 3 in linkage to D3Mit22 (LOD=2.75). The QTL interval of Manln3 spans 14 cM - 56 cM. LG/J-derived alleles confer increased mandible length at Manln3 with a dominant mode of inheritance. This locus explains 1.3% of the variance. Manln3 also shows linkage to several different mandible traits affectingthe alveolar processes (LOD=7.75 at D3Mit22).
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+
Manln4 mapped to 16 cM on mouse Chromosome 4 near D4Mit163 (LOD=3.46). The QTL interval of Manln4 spans 8 cM - 20 cM. This locus is linked to several different mandible traits affecting muscle attachment region. Manln5 mapped to 36 cM near D4Mit17 (LOD=4.94). The QTL interval of Manln5 spans 24 cM - 52 cM. LG/J-derived alleles at Manln5 confer increased mandible length with a dominant mode of inheritance. This locus explains 2.3% of the variance.
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Manln6 mapped to 92 cM on mouse Chromosome 6 near D6Mit58 (LOD=3.13). The QTL interval of Manln6 spans 92 cM - 96 cM. LG/J-derived alleles at Manln6 confer increased mandible length with a recessive mode of inheritance. This locus explains 1.5% of the variance.
+
 
+
Manln7 mapped to 18 cM on mouse Chromosome 7 near D7Mit21 (LOD=3.43). The QTL interval of Manln7 spans 0 cM - 32 cM. Manln7 shows linkage to superior condyloid length. Manln8 mapped to 50 cM near D7Nds1 (LOD=4.14). The QTL interval of Manln8 spans 40 cM - 56 cM. LG/J-derived alleles at Manln8 confer increased mandible length with a dominant mode of inheritance. This locus explains 1.9% of the variance.
+
 
+
Manln9 mapped to 88 cM on mouse Chromosome 10 near D10Mit133 (LOD=4.24). The QTL interval of Manln9 spans 62 cM - 88 cM. LG/J-derived alleles at Manln9 confer increased mandible length with a dominant mode of inheritance. This locus explains 2% of the variance.
+
 
+
Manln10 mapped to 0 cM on mouse Chromosome 11 near D11Mit62 (LOD=2.64). The QTL interval of Manln10 spans 0 cM - 56 cM. Manln10 is linked to several mandible traits affecting the muscle attachment region. Manln11 mapped to 50 cM on mouse Chromosome 11 near D11Mit64 (LOD=11.88). The QTL interval of Manln11 spans 30 cM - 72 cM. LG/J-derived alleles atManln11 confer increased mandible length with a dominant mode of inheritance. This locus explains 5.5% of the variance. Manln12 mapped to 98 cM near D11Mit333 (LOD=3.53). This locus is linked to several different mandible traits affecting the muscle attachment region and alveolar processes.
+
 
+
Manln13 mapped to 24 cM on mouse Chromosome 13 near D13Mit115 (LOD=3.42). The QTL interval of Manln13 spans 8 cM - 44 cM. LG/J-derived alleles at Manln13 confer increased mandible length with a dominant mode of inheritance. This locus explains 1.6% of the variance. Manln14 mapped to 74 cM near D13Mit9 (LOD=3.68). The QTL interval of Manln14 spans 54 cM - 92 cM. LG/J-derived alleles at Manln14 confer increased mandible length with a dominant mode of inheritance. This locus explains 1.7% of the variance.
+
 
+
Manln15 mapped to 0 cM on mouse Chromosome 14 near D14Nds1 (LOD=2.52). The QTL interval of Manln15 spans 0 cM - 14 cM. This locus is linked to several different mandible traits affecting the muscle attachment regionand alveolar processes. Manln16 mapped to 16 cM near D14Nds1 (LOD=7.25). The QTL interval of Manln16 spans 4 cM - 28 cM. LG/J-derived alleles at Manln16 confer increased mandible length with an additive mode of inheritance. This locus explains 3.4% of the variance.
+
 
+
Manln17 mapped to 38 cM on mouse Chromosome 15 near D15Mit5 (LOD=7.59). The QTL interval of Manln17 spans 28 cM - 46 cM. LG/J-derived alleles at Manln17 confer increased mandible length with a dominant mode of inheritance. This locus explains 3.5% of the variance.
+
 
+
Manln18 mapped to 8 cM on mouse Chromosome 17 near D17Mit46 (LOD=4.76). The QTL interval of Manln18 spans 0 cM - 18 cM. LG/J-derived alleles confer increased mandible length with a dominant mode of inheritance. This locus explains2.4% of the variance.
+
 
+
Manln19 mapped to 0 cM on mouse Chromosome 19 near D19Mit16 (LOD=2.46). The QTL interval of Manln19 spans 0 cM - 40 cM. SM/J-derived alleles confer increased mandible length with a dominant mode of inheritance. This locus explains 1.1% of the variance.
+
 
+
 
+
References
+
Original: J:93171 Cheverud JM et al., "Pleiotropic effects on mandibular morphology II: Differential epistasis and genetic variation in morphological integration." J Exp Zoolog Part A Comp Exp Biol 2004 Sep 21;302B(5):424-35
+
All: 1 reference(s)
+
Contributing Projects:
+
Mouse Genome Database (MGD), Gene Expression Database (GXD), Mouse Tumor Biology (MTB), Gene Ontology (GO), MouseCyc
+
Citing These Resources
+
Funding Information
+
Warranty Disclaimer & Copyright Notice
+
Send questions and comments to User Support. last database update
+
04/03/2013
+
MGI 5.12  
+
Home Genes Phenotypes Expression Recombinases Function Pathways Strains / SNPs Orthology Tumors
+
+
  About  Help  FAQ
+
+
Search
+
Download
+
More Resources
+
Submit Data
+
Find Mice (IMSR)
+
Analysis Tools
+
Contact Us
+
 
+
 
+
Manln16LG/J
+
QTL Variant Detail
+
Nomenclature | Variant origin | Variant description | Phenotypes | Notes | References
+
Nomenclature
+
QTL variant: Manln16LG/J
+
Name: mandible length 16; LG/J
+
MGI ID: MGI:3528368
+
QTL: Manln16  Location: unknown    Genetic Position: Chr14, cM position of peak correlated region/allele: 11.53 cM
+
Variant
+
origin
+
Strain of Specimen: LG/J
+
Variant
+
description
+
Allele Type: QTL
+
Mutation: Undefined
+
  This allele confers increased mandible length compared to SM/J. (J:93171)
+
Inheritance: Other (see notes)
+
Phenotypes
+
Key:
+
hm homozygous ht heterozygous tg involves transgenes √ phenotype observed
+
cn conditional genotype cx complex: > 1 genome feature ot other: hemizygous, indeterminate,... N normal phenotype
+
Genotypes:
+
Genotype
+
Allelic Composition
+
Genetic Background
+
Cell Line(s)
+
hm1
+
Manln16LG/J/Manln16LG/J
+
involves: LG/J * SM/J
+
+
ht2
+
Manln16LG/J/Manln16SM/J
+
involves: LG/J * SM/J
+
+
Phenotypes:
+
Affected Systems
+
hm1
+
ht2
+
show or hide all annotated terms
+
+
craniofacial
+
√ √
+
skeleton
+
√ √
+
View phenotypes for all genotypes (concatenated display).
+
Notes Manln16 exhibit additive inheritance.
+
Mapping and Phenotype information for this QTL, its variants and associated markers
+
 
+
(J:93171)
+
Two different intercrosses totaling 1045 (LG/J x SM/J)F2 intercross animals were used for linkage analysis to identify QTLs for mandible length. A total of 96 microsatellite markers at an average spacing of 23 cM were used in the genome scan. The QTLs identified for mandible length were evaluated for relationship to other mandible traits. 13 QTLs reaching the chromosome- and genome-wide significance threshold of 0.05 were identified.
+
 
+
Manln1 (mandible length 1) mapped to 48 cM on mouse Chromosome 1 near D1Mit7 (LOD=8.66). The QTL interval of Manln1 spans 36 cM - 52 cM. LG/J-derived alleles confer increased mandible length at Manln1 with a dominant mode of inheritance. This locus explains 4% of the variance.
+
 
+
Manln2 mapped to 52 cM on mouse Chromosome 2 near D2Mit370 (LOD=4.64). The QTL interval of Manln2 spans 42 cM - 60 cM. This locus is linked to many different mandible traits affecting the muscle attachment area.
+
 
+
Manln3 mapped to 34 cM on mouse Chromosome 3 in linkage to D3Mit22 (LOD=2.75). The QTL interval of Manln3 spans 14 cM - 56 cM. LG/J-derived alleles confer increased mandible length at Manln3 with a dominant mode of inheritance. This locus explains 1.3% of the variance. Manln3 also shows linkage to several different mandible traits affectingthe alveolar processes (LOD=7.75 at D3Mit22).
+
 
+
Manln4 mapped to 16 cM on mouse Chromosome 4 near D4Mit163 (LOD=3.46). The QTL interval of Manln4 spans 8 cM - 20 cM. This locus is linked to several different mandible traits affecting muscle attachment region. Manln5 mapped to 36 cM near D4Mit17 (LOD=4.94). The QTL interval of Manln5 spans 24 cM - 52 cM. LG/J-derived alleles at Manln5 confer increased mandible length with a dominant mode of inheritance. This locus explains 2.3% of the variance.
+
 
+
Manln6 mapped to 92 cM on mouse Chromosome 6 near D6Mit58 (LOD=3.13). The QTL interval of Manln6 spans 92 cM - 96 cM. LG/J-derived alleles at Manln6 confer increased mandible length with a recessive mode of inheritance. This locus explains 1.5% of the variance.
+
 
+
Manln7 mapped to 18 cM on mouse Chromosome 7 near D7Mit21 (LOD=3.43). The QTL interval of Manln7 spans 0 cM - 32 cM. Manln7 shows linkage to superior condyloid length. Manln8 mapped to 50 cM near D7Nds1 (LOD=4.14). The QTL interval of Manln8 spans 40 cM - 56 cM. LG/J-derived alleles at Manln8 confer increased mandible length with a dominant mode of inheritance. This locus explains 1.9% of the variance.
+
 
+
Manln9 mapped to 88 cM on mouse Chromosome 10 near D10Mit133 (LOD=4.24). The QTL interval of Manln9 spans 62 cM - 88 cM. LG/J-derived alleles at Manln9 confer increased mandible length with a dominant mode of inheritance. This locus explains 2% of the variance.
+
 
+
Manln10 mapped to 0 cM on mouse Chromosome 11 near D11Mit62 (LOD=2.64). The QTL interval of Manln10 spans 0 cM - 56 cM. Manln10 is linked to several mandible traits affecting the muscle attachment region. Manln11 mapped to 50 cM on mouse Chromosome 11 near D11Mit64 (LOD=11.88). The QTL interval of Manln11 spans 30 cM - 72 cM. LG/J-derived alleles atManln11 confer increased mandible length with a dominant mode of inheritance. This locus explains 5.5% of the variance. Manln12 mapped to 98 cM near D11Mit333 (LOD=3.53). This locus is linked to several different mandible traits affecting the muscle attachment region and alveolar processes.
+
 
+
Manln13 mapped to 24 cM on mouse Chromosome 13 near D13Mit115 (LOD=3.42). The QTL interval of Manln13 spans 8 cM - 44 cM. LG/J-derived alleles at Manln13 confer increased mandible length with a dominant mode of inheritance. This locus explains 1.6% of the variance. Manln14 mapped to 74 cM near D13Mit9 (LOD=3.68). The QTL interval of Manln14 spans 54 cM - 92 cM. LG/J-derived alleles at Manln14 confer increased mandible length with a dominant mode of inheritance. This locus explains 1.7% of the variance.
+
 
+
Manln15 mapped to 0 cM on mouse Chromosome 14 near D14Nds1 (LOD=2.52). The QTL interval of Manln15 spans 0 cM - 14 cM. This locus is linked to several different mandible traits affecting the muscle attachment regionand alveolar processes. Manln16 mapped to 16 cM near D14Nds1 (LOD=7.25). The QTL interval of Manln16 spans 4 cM - 28 cM. LG/J-derived alleles at Manln16 confer increased mandible length with an additive mode of inheritance. This locus explains 3.4% of the variance.
+
 
+
Manln17 mapped to 38 cM on mouse Chromosome 15 near D15Mit5 (LOD=7.59). The QTL interval of Manln17 spans 28 cM - 46 cM. LG/J-derived alleles at Manln17 confer increased mandible length with a dominant mode of inheritance. This locus explains 3.5% of the variance.
+
 
+
Manln18 mapped to 8 cM on mouse Chromosome 17 near D17Mit46 (LOD=4.76). The QTL interval of Manln18 spans 0 cM - 18 cM. LG/J-derived alleles confer increased mandible length with a dominant mode of inheritance. This locus explains2.4% of the variance.
+
 
+
Manln19 mapped to 0 cM on mouse Chromosome 19 near D19Mit16 (LOD=2.46). The QTL interval of Manln19 spans 0 cM - 40 cM. SM/J-derived alleles confer increased mandible length with a dominant mode of inheritance. This locus explains 1.1% of the variance.
+
 
+
 
+
References
+
Original: J:93171 Cheverud JM et al., "Pleiotropic effects on mandibular morphology II: Differential epistasis and genetic variation in morphological integration." J Exp Zoolog Part A Comp Exp Biol 2004 Sep 21;302B(5):424-35
+
All: 1 reference(s)
+
Contributing Projects:
+
Mouse Genome Database (MGD), Gene Expression Database (GXD), Mouse Tumor Biology (MTB), Gene Ontology (GO), MouseCyc
+
Citing These Resources
+
Funding Information
+
Warranty Disclaimer & Copyright Notice
+
Send questions and comments to User Support. last database update
+
04/03/2013
+
MGI 5.12
+

Latest revision as of 01:34, 24 September 2013

Marketing for any business is important, and, of most of the kinds of marketing available including Internet marketing, direct marketing and advertising, an effective public relations strategy remains the sole type of marketing that can reach a marketplace and offer validation and credibility. Think about it, if you were to read an ad for a small business in a magazine, or read an article about that same business where the operator was showcased discussing his or her product or service and being presented as an expert, which will grab your attention? My bet is the articleIn the Internet earth, the ways you can utilize PR have altered, but the fundamentals of a powerful public-relations strategy remains the same. It all boils down for your stories. Effective PR is all about story telling. Just how can your company reflect your uniqueness? By establishing who you are with what you do. To achieve this, you need to discover how to capitalize on your unique abilities to help make your business grow and differentiate it from your own competitors.Never before have people had the oppertunity to share information on such a global scale and with such dizzying speed. Alongside papers, publications, radio, TELEVISION and the Internet, more and more paths of communication are getting to be available. In many ways, marketing is magic-it is modern day alchemy.View your organization as a full time income, breathing being. You gave life to it and it requires structure and guidance. Decide where you want the business to go. Start defining your company, your picture and your message. Now, what about taking your communication to hundreds, thousands, possibly numerous clients and/or customers? How? Two words: public relations. This is something you can try by yourself, but you can seek out the professionals for support if you can manage it. They understand the business, have the contacts and in the future, can help you save time and money. Our PR organization has represented hundreds of smaller businesses and has placed clients in a broad variety of regional and national media outlets including USA Today, Time, Oprah, the Today Show, People, the Wall Street Journal and hundreds of different media outlets. Each firm we've worked with has had a distinctive story. Your task is to find yours.Through public relations, small enterprises can compete with the big boys. It's possible to do an interview in the day and have a story saturate the country by lunchtime. Effective press placement and public-relations can legitimize, confirm, sell goods, bring in clients, forge new alliances, bring you in contact with benefactors you never realized existed, and take you to the workplaces, boardrooms and even bedrooms of the most powerful people in the world.Whether you operate an established business, are starting a new venture, or function as a consultant, an effective PR plan can help develop your business or company. So, take a moment to define your organization and your message. Build your stories; discover what's newsworthy about your business. Today launch a PR plan, simply take your stories to the media and get ready for success.Copyright